LinkedIn for the real-estate industry

Attract tenants & buyers through LinkedIn.

A coordinated LinkedIn initiative for commercial real-estate programs. Increase organic visibility, deepen partnerships and attract the right audience — without expensive ads.

6+
Months of collaboration
5–15
Participants per project
100%
Organic reach
3 countries
SE · NO · DK
The challenge

Why LinkedIn for real-estate programs?

Traditional marketing of real-estate programs is expensive and doesn't always reach the right people.

High ad costs

Print, banners, digital PR and paid ads eat up large parts of the marketing budget — with no guarantee of the right audience.

Hard to reach decision-makers

Tenants and buyers at this level aren't reached through traditional channels. They're on LinkedIn.

Many stakeholders

Property owners, builders, architects, brokers, managers — everyone talks about the project, but uncoordinated.

Short-term visibility

Campaigns give a spike, then it goes quiet. The project needs continuous presence over time.

Modern kommersiell byggnad

Instead of expensive ads, use the power of more people.

We train, coach and coordinate 5–15 key people from different companies and stakeholders in your real-estate program.

These people become active on LinkedIn — not just within their own company, but as ambassadors for the entire project.

  • Organic reach that hits decision-makers
  • Creates interest and demand over time
  • Deepens collaboration between stakeholders
  • Builds both personal and company brand
  • Sustainable communication — not just a campaign
Contact Alex →
The method

Here's how it works.

A coordinated LinkedIn initiative for your real-estate program.

1

Identify key people

We identify 5–15 people from different companies in the project who want to take an active role in LinkedIn visibility.

2

Training & coaching

Every person gets personal coaching and training in how to use LinkedIn effectively for real-estate programs.

3

Coordinated strategy

We create a shared content strategy and coordinate what is communicated, when and by whom.

4

Continuous activity

Over at least 6 months we build organic reach, engagement and interest in the project on LinkedIn.

Customer story

From a real project.

We are very satisfied with the help we have received — not only increased understanding but actual results in the LinkedIn projects. Increased visibility and awareness of the properties, attracted the right type of tenants, deepened collaboration with the various stakeholders, and of course: closed real-estate deals at this level in an otherwise challenging market.
MW
Morten Wettergreen
Asset Manager, Obligo Real Estate (NO)
on behalf of Blackstone (US) and Areim (SE)
"In similar projects going forward, we see LinkedCoach as a natural partner to complement our other marketing efforts."
Investering

Pris & villkor.

From €5,217 / month

Price depends on the project's value and number of participants.
Minimum 6-month collaboration.

Alternative: Fee and/or brokerage/commission on closing.

Discuss your project →

*Price excl. VAT. Quotes tailored to your specific project.

Ready to discuss your real-estate program?

Contact Alexander Johansson, our specialist in commercial real-estate programs and LinkedIn coordination.

Alexander Johansson
Alexander Johansson
Partner & LinkedIn Coach
BU Manager Commercial Real Estate