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Insights that turn LinkedIn into business.

Guides and newsletters for people working in sales, marketing and business development. Concrete steps, sharp sales processes and a human perspective on the world’s largest business network.

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Guides
SalesG1Guide · Complete
June 11, 202612 min

Selling on LinkedIn: how to win deals in 2026

The whole method step by step: profile, prospecting, content, dialogue and booking meetings, without ads and cold calls.

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The profileG2Guide · Checklist
June 11, 20267 min

Optimise your LinkedIn profile: 12 points

From headline to recommendations: the checklist that turns the profile into a digital meeting booker instead of a CV.

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ContentG3Guide · Content
June 11, 20266 min

What should you post on LinkedIn?

Five post types that create dialogue in B2B, and the mistakes that make nobody care.

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The feedG4Guide · 2026
June 11, 20265 min

The LinkedIn algorithm 2026: how the feed prioritises

What the feed rewards, what gets penalised, and why dialogue matters more for deals than reach.

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