Knowledge base · Guides & newsletters

Insights that turn LinkedIn into business.

Guides and newsletters for people working in sales, marketing and business development. Concrete steps, sharp sales processes and a human perspective on the world’s largest business network.

Subscribe on LinkedIn 7,744 followers
GlossaryA–Z72 terms · Reference
New · Reference

LinkedIn Glossary: 72 terms explained

SSI, dwell time, thought leader ads, social selling and 68 more. Every term in two sentences, focused on what it means for the business.

Open the glossary
Guides
SalesG1Guide · Complete
June 11, 202612 min

Selling on LinkedIn: how to win deals in 2026

The whole method step by step: profile, prospecting, content, dialogue and booking meetings, without ads and cold calls.

Read the guide
The profileG2Guide · Checklist
June 11, 20267 min

Optimise your LinkedIn profile: 12 points

From headline to recommendations: the checklist that turns the profile into a digital meeting booker instead of a CV.

Read the guide
ContentG3Guide · Content
June 11, 20266 min

What should you post on LinkedIn?

Five post types that create dialogue in B2B, and the mistakes that make nobody care.

Read the guide
The feedG4Guide · 2026
June 11, 20265 min

The LinkedIn algorithm 2026: how the feed prioritises

What the feed rewards, what gets penalised, and why dialogue matters more for deals than reach.

Read the guide
All issues
No issues match your search.

Want help getting started?

We coach B2B companies to create business on LinkedIn, 15–30 minutes a day. Book a free call or subscribe so you get every issue straight away.

Book a free call → Subscribe on LinkedIn